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CINCINNATI, Ohio - April 30 2009 – Language Logic, LLC today announced that Dean A. Kotchka has been named President and Chief Executive Officer.  Kotchka, who has been one of the leaders of the company’s product development team.

In his new role, Mr. Kotchka will be responsible for all day to day operations of Language Logic.  

CONTACT INFORMATION

Mr. Rudy Bublitz
VP, Global Business Development
+1 513 241 9112 x.12
+1 513 307 4925 mobile
rudy.bublitz@languagelogic.net


NEW YORK, CINCINNATI, LONDON, OSLO - November 18, 2008: Confirmit and Language Logic have announced the closer integration of their software solutions to enable Confirmit users and their clients to gain better insight into customer, employee, or Market Research survey feedback.

In readiness for the launch of its new platform in early 2009, Confirmit has developed a new function within the Confirmit platform that connects to Language Logic’s industry-leading verbatim management application, Ascribe. Ascribe turns verbatim (open-end) survey responses into quantifiable feedback through a simple coding process. In basic terms, it creates a structure for unstructured data.

Once this process has taken place, the resulting structured data can easily be imported back into the Confirmit platform for analysis and reporting. This import function is a core development to the Confirmit platform and allows for data to be imported even when a survey is still in progress.

The entire process requires minimal training for Confirmit users and ensures that verbatim responses can be transformed quickly and easily into data that can be analyzed and acted upon.

Pat Molloy, Chief Strategy Officer at Confirmit, explains: “At the moment, it is traditionally very difficult for organizations running feedback programs or studies to gain proper insight from responses that are open-ended.

“For example, an organization may wish to know what its most profitable customers think of its service or products, and understand whether they are recommending them to friends or colleagues. It then needs to understand trends in this type feedback. This level of insight is difficult, if not impossible, to analyze from open-ended comments, so a structure must be imposed on those comments in order to rate and then analyze them within the context of the entire study.

“By integrating Ascribe’s capabilities with our own platform, we can provide our users with the means to create better, more accurate and deeper insight for better decision making.”

The development of this add-on means that Confirmit users will be able to perform the sophisticated reporting and analysis functions offered by Confirmit Reportal on survey responses that have been gathered in an unstructured way. As a result, they are able to analyze responses within the context of a whole survey or study. 

Dean Kotchka, CEO Language Logic, comments: “Ascribe is a proven tool for boosting the productivity and accuracy of research projects and will give Confirmit users the ability to quickly, accurately and easily code their unstructured survey data.

“The work we are doing with Confirmit also opens up the opportunity for Confirmit users to take advantage of our new adaptive linguistic coding application, Ascribe ACM, which allows for almost total automation of the coding process.”


Language Logic hosted the 2008 Verbatim Management Conference in Cincinnati, OH.  The attendees represented thirty companies (forty-two offices) across six countries.  

The Verbatim Management Conference focuses on the art of converting open-ended comments (words) into quanitative data to help end-users of data make informed decisions.    Attendees include Researchers, Analysts, DP's, Coding Managers, Coding Analysts, and, of course, a number of service providers (i.e. Translation, Transcription, and Coding Companies).
 
This conference is intended to bring the Verbatim Management Community together to  facilitate the exchange of experience regarding management of open-ended verbatims, to explore using new tools and techniques to deal with open-ended verbatims, to understand theories in verbatim managment and, generally, to share examples of best practices from other users of open-ended responses.
 
It also gives users of Ascribe(tm) the opportunity to speak with Language Logic Staff and learn the future direction of the Ascribe(tm) products. 

2008 CONFERENCE AGENDA - CLICK HERE

Download 2008 Presentations Below

Thanks to the companies that Sponsored the Lunches and Dinners at the 2008 Verbatim Management Conference!!!

Adapt - www.adaptdata.com

(952) 939-0538
(888) 522-3278

UGAM Solutions- www.ugamsolutions.com

+91 22 6652 7300
(415) 775 5645

Aski LogoASKi-Data - www.askidata.de

+49 40 80 81 83 2 15


Thanks to the 2008 Verbatim Management Conference Vendors:

Aski Data
www.askidata.com

Adapt Data
www.adaptdata.com

CMS Research
www.cmsresearch.com

Verge Consulting
www.vergeconsulting.com

Ugam Solutions
www.ugamsolutions.com

Global Message Local Speak
www.localspeak.com

Sysman
www.sysmaninc.com

DAY 1: Wednesday 1st October

DAY 2: Thursday 2nd October

  • Innovation in Data Integration
    Sean Scott, I.S. Manager, Ameritest/CY Research Inc.
  • Panel Discussion – Using Verbatims in Analysis
    Mark Thatcher, Director of Data Integration at Language Logic, moderates part three of the panel discussion concerning how verbatims are used in decision making.
  • Using Verbatims to Enhance Copy Testing Analyses, to Provide Clients with the Best Direction
    Sharon Hoffman, Director, Ad Testing- Ipsos ASI 
  • Archetypal Codes
    Teddy Langschmidt, Executive VP, Innovation & Research Solutions, Hotspex
  • 2007 Year in Review
    Dean Kotchka informs and entertains the group with his 2007 Year in Review.  Discussing statistics related to Transactions, Support, the Database, and the Web site.  
  • Ascribe and Dimensions – An Integration Experience
    Mark Thatcher, Director,  Language Logic LLC 


 
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